What Sellv receives

Sellv only receives data that a feature you use needs.

• Your account: your name, email address and the company details you enter. Your password is stored only as a secure hash.
• Your store, when you connect Shopify: orders, products, prices, stock and locations.
• Your ad accounts, when you connect them: campaigns, budgets, costs, clicks and conversions from Google Ads, Meta, Amazon and TikTok.
• Google, when you connect it: Analytics reports, Tag Manager containers, Search Console performance and Merchant Center products.
• Store events, when you install the Sellv pixel or server-side tracking: page views and purchases on your store, processed on your behalf to check and forward your measurements.
• Technical logs: IP address, time and errors, to keep Sellv secure and working.

What Sellv does with it

Sellv uses this data only to provide the service to you: reports, profit per product, proposals for your campaigns, and the changes you approve or allow Autopilot to make within your limits.

Sellv does not sell your data, does not use it for advertising and does not share it with other companies, except the service providers listed below that Sellv needs to run.

The waiting list

On sellv.nl businesses can join a waiting list for a subscription. Sellv then keeps the email address, the chosen plan, whether you are an agency, the page you signed up on and when you agreed. Sellv uses this only to email you once when subscriptions open, and keeps it until then, or until you ask to be taken off the list.

Data from Google

Sellv's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.

Sellv reads Google data only for the features you turn on, and changes Google Ads campaigns or Tag Manager containers only when you approve it or allow Autopilot to. Google data is not used for advertising, is not sold, and is not used to develop, improve or train generalized AI or machine learning models. Nobody at Sellv reads it unless you ask for help, it is needed for security, or the law requires it.

Data from Meta, Amazon and TikTok

Sellv reads ad accounts, campaigns and their results from Meta, Amazon and TikTok only for the features you turn on, and changes campaigns there only when you approve it or allow Autopilot to, within your limits. This data is not used for advertising, is not sold and is not shared with other advertisers.

Where it is stored and how it is protected

Sellv runs on a server in Nuremberg, Germany, in the European Union. Connections use HTTPS. Access to your platforms is stored encrypted, and you can disconnect a platform at any time.

Cookies and other websites

Sellv itself uses only the cookies it needs to work: one that keeps you signed in, and short-lived ones while you connect a platform. Your browser also keeps a few settings, such as the workspace you chose. Sellv's pages load nothing from other websites and use no analytics, advertising or recording tools, so there is nothing to consent to.

Service providers

Sellv uses these providers to run the service:

• netcup (Germany): the server Sellv runs on.
• An email provider, to send account emails such as password resets and alerts.
• An AI provider (Anthropic or OpenAI), only when you use an AI feature: the figures needed for that answer are sent to it, under terms that do not allow training on them.

How long Sellv keeps data

Store events are deleted after 90 days. Data from a platform is deleted when you disconnect it or delete your workspace. Your account is kept until you delete it. Security logs are kept as long as needed to investigate misuse.

Children

Sellv is a service for businesses and is not meant for children. You must be 16 or older to create an account. Sellv does not knowingly collect data of children under 16. If you think a child made an account, email the address below and Sellv deletes it.

Your rights

You can see, correct, export and delete your data. You can withdraw Sellv's access to Google at any time in your Google account under Security, Third-party access, or by disconnecting Google in Sellv. If you have a complaint, you can contact the Dutch Data Protection Authority (Autoriteit Persoonsgegevens).

Deleting your data

You can have your data deleted in three ways:

• Disconnect a platform under Integrations in Sellv. Sellv then deletes the data it received from that platform.
• As the owner, delete your workspace under Settings. Sellv then deletes all data of that workspace, including your store events and access to your platforms.
• Email the address below with the email address of your account. Sellv deletes your data within 30 days and confirms it to you.